Today’s post will be dedicated to a brand close to my heart: Mandaue Foam. All my life, I’ve been a very loyal customer to this brand with all my beds, pillows, mattresses, sofas and some furniture created by them. Why? Well, aside from the fact that it’s a big homegrown Cebu brand, to be completely honest with you, my grandmother is its founder, and it was part of our family business for years! Today it belongs to my uncle and his family, and my cousins run the show, expanding the business nationwide (super good job to them, I might add!) They now have about 25 branches (I think) all across the Philippines and they don’t only carry foam, but furniture, closets, and home decor as well! Soooo, when my cousin asked me to model for their new campaign, I delightfully obliged. After all, I am a hard core fan of their super duper comfy beds! My sister Jack can testify to how my Mandaue Foam bed at home is the “black hole of sleepiness” because once you get on it, I guarantee you’ll fall asleep in a matter of seconds! Yes, it’s that comfortable!
Here are a few behind the scenes photos from our shoot. That’s my bestfriend Gillian (who now works for Mandaue Foam), make-up artist Raisa Bercede and myself!
The campaign was shot by no other than photographer extraordinaire- Jack! No wonder I was so comfy, the whole team behind the shoot were people so close to me!
A couple of minutes later, we finally got our money shot! Who sleeps with a pile of make up on anyways? Me apparently! lol
Here’s the billboard for the campaign, now up along C5 Eastwood in Manila. Soooo happy, proud, humbled and thankful for this- it’s my 5th billboard ever, and hopefully not my last! Thanks Mandaue Foam!
What do you think?